Say hello to our ‘Clever, Creative, Famous’ Agency…
The industry doesn’t say still, so why should we? With a sparkling new brand identity, new team faces and a shiny new site, the next stage of Wire has arrived.
Bringing world-class design, digital expertise, innovative and strategic development, experiential ideas, and above-the-line marketing to the mix, we’ve evolved to offer fully-integrated campaigns that both solve the trickiest of client problems and create experiences consumers won’t forget.
To achieve this, we’ve formed three fluid yet solid teams to frame, shape and push client messages out:
- Make it Clever: an INSIGHT team, including trend-watching, research and data
- Make it Creative: the CREATIVE studio, including content producers and ideation
- Make it Famous: an INFLUENCE team, including PR, digital, influencer relations and event management.
Intelligent insights, brilliant ideas and limitless creativity all work together to make sure each and every campaign is unforgettable. But, with new offerings comes a need for new faces and we've had a fair few of those...
First up, heading our Creative Board, is one of Scotland’s most respected industry names; former Leith Agency Creative Director Gerry Farrell. Gerry’s incredible experience will help our team develop their skills as we grow and expand, ensuring we create the most intelligently crafted campaigns that always perform. Meanwhile utlising over 20 years' experience in marketing, events and promotions as part of her own award-winning agency, Team Spirit, the highly-renowned Tania Slijper has joined us to front our new Executive Board - ensuring strategic visions and objectives are met and acted upon.
Joining both, our new Head of Design Ed Walker brings with him the power to turn brand vision into reality and over 14 years’ experience working with some of the best-known studios. Working closely alongside him, highly experienced project director and our new Head of Planning, John Collins brings 16 years’ experience in the most demanding and high-profile of companies, ensuring every single piece of magic we create is managed from brief to output.
Also joining our influential mix is the hugely experienced and vastly creative Emma Koubayssi who, alongside our existing powerhouse Kirstin, will be joint Head of Campaigns. Finally working aside the team is Melissa Rynn, a well-versed brand manager and marketer, who will bring insight and innovation to each campaign and find new ways of establishing company presence.
We’ve had an incredible year of new wins and extended relationships with some of the most exciting brands and inspiring organisations, as well as several award wins to boot. With new services, new faces and a new drive, we’re convinced 2017 will be even better.