Case study

Pint-sized PR stories

Tennent’s Lager

Integrated, reactive, innovative – our approach to Tennent’s Lager ditches traditional thinking and instead uses tactical angles which has seen the brand increase its profile exponentially.
 
Our flexible, reactive approach isn’t just award-winning, it also delivers year-round coverage exactly where it matters for the Tennent's consumer.

  • Ideas are built to work across multiple channels: digital, social, print, broadcast and in real-life.

    We’ve smashed our KPIs, returning more than double our targets, from reach to sentiment and engagement. Most definitely worth raising a pint to!